PPC For Law Firms

Josh Brown

Helping Law Firms Accelerate

Would you like to work with a PPC for law firms consultant backed by a proven track record on a plan to get your law firm a steady flow of inbound leads from pay-per-click advertising?  Are you also tired of agencies?

Hi, I’m Josh Brown, founder of Josh Brown Consulting.  I have a massive passion for PPC for lawyers and getting law firms like yours maximum visibility and quality lead flow from PPC.

Are you an established law firm that isn’t growing as fast as you would like?

Understand that your ability to take your law firm to the next level requires at a different set of skills and knowledge.  This is our forte.  We work with founding attorneys and marketing managers to scale their traffic and increase their lead flow.

Do you need help with…

  • Acquiring more clients
  • Improving your lead flow
  • Competing with ultra high-budget competitors
  • Having a dominant presence in Google

Josh is a veteran legal marketing consultant with a decades long history of helping law firms achieve their goals through the power of search marketing.  As a former managing team member at Juris Digital, DRIVE, Neon Ambition and as the founding employee at Rankings, Josh has had the privilege of working with hundreds of law firms.  What’s more is he’s been blessed with the opportunity to help some of them grow from their roots to full bloom by harnessing the power of pay-per-click.

Davor Rapic

Paid Media, Exclusively for Law Firms

Davor is a paid media specialist who works with law firms and nothing else. Since 2023 he has managed more than $5 million in cumulative ad spend across legal practice areas — personal injury, investment fraud, criminal defense, probate and estate planning, family law, business law, tax law and legal funding — running Google PPC, Google Local Services Ads and Meta Ads for firms throughout the United States.

What sets the work apart is the scoreboard.

Every account is measured against signed-case rate rather than cost per lead. Accounts are owned by the client from day one, and the weekly written report comes from the person actually running the campaigns — not from an account manager relaying someone else’s dashboard.

Results from the portfolio…

  • 37 signed personal injury cases in a single month for an Orlando firm
  • A 47% reduction in cost per lead on an investment fraud account
  • Industry-leading fundable-lead rates in legal funding

Davor runs the channels end to end — Google Ads, Google Local Services, Meta Business Manager, GA4, GTM, HubSpot and CallRail — applying the same six-layer system to every account regardless of vertical.

What changes between a personal injury firm in Orlando and a pre-settlement funder in Manhattan is the parameters: which channels carry the volume, what the lead form screens for, and what counts as a signable case. What doesn’t change is the measurement, the ownership, or the Friday brief.

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